Business

Foreign Business Entry Strategies

There are many entry strategies used by firms to enter new foreign markets as a part of their growth process and some of those strategies are: Exporting …

Implications of Fall in Interest Rates

Fall in interest rates can have 02 major  implications on any organization: Fall in investment revenue- Any organization has additional  income sources by …

Pros and Cons of Issuing and Buying Financial Bonds

Bond is source of finance which is obtained for more than one year period. Bonds can be traded before the maturity and bondholders are considered to be secured …

Types of Financial Bonds

Bond is source of finance which is obtained for more than one year period. Bonds can be traded before the maturity and bondholders are considered to be secured …

Long Term Sources of Finance for Business Organizations

Businesses face with financial difficulties and they have to find appropriate sources of long term finances to overcome difficulties. There are many long term …

Real Assets vs Financial Assets

Real asset can be defined as “assets that are tangible or physical in nature such as property, plants and equipments.As an example in our bank many real …

Origin of Costing Methods

There are 04 types of costing methods that can be identified namely Job Costing Batch Costing Contract Costing Process Costing These types of costing methods …

Buzz Marketing

Buzz marketing involves creating a trend among people through word of mouth to generate sales for a product. In other words, markets create a …

Multi National Corporations (MNC)

As the name Multi National Companies (MNC) implies MNC is a firm that has a worldwide approach to production and its market or a firm which has its operations …

Advantages and Disadvantages of Viral Marketing

As discussed earlier viral marketing is a form of word of mouth marketing which is carried out using online means. (Click here for the Introduction to …